LABEL vs Fast Fashion

  When it comes to the subject of fashion, it’s worth to mention its problem – a waste! We think we’re all aware, that fashion industry is known as one of the most pollutive ones. Tons and tons of clothes are being bought and very quickly binned and easily forgotten. 

Photo Editor-20180310_142901.jpg

   The media are full of information about pesticides used in cotton farms and sewage piping into water, or chemicals used to dye fabrics. But the truth is, what can we do if we only can afford fast fashion clothes, when sometimes that’s our only option? This is when the conflict begins. 


Usually, we can’t afford to buy Gucci, but we also don’t want to be a part of conscience attack on Mother Earth. Where is the compromise, or the happy medium? To find the answer for that question we need to look back at the history and find out if this problem occurred in the past…


Well, it didn’t. In the past, people appreciated the quality of fabric and its durability. Many successful dressmakers and tailors satisfied people around the World. Thomas Burberry supplied the entire British Royal Navy, Christian Dior and Coco Chanel opened women’s eyes for modishness of their world. Giovanni Versace distinguished chic and style from kitsch.


All mentioned fashionistas (entrepreneurs) started as Crafters to get attention around potential clients. They didn’t become famous in the blink of an eye, though. They worked really hard to earn their recognition. Nowadays many dressmakers, tailors, shoemakers or sewing machinists use high quality fabrics and make handmade products. And thanks to the power of the Internet, they can get appreciation, equal to those on the top, even if it’s only the beginning of their careers.

So, maybe it’s a good idea to start using Etsy, instead of Ebay or ASOS. We believe, we are going to experience a big change soon. Perhaps finally handcraft will become more valuable as it used to be in the past, rather than sale in bulk.


Published by Double Pie

Hello Everyone! My name is Peter P. and I would like to share my idea of fashion with all of you...

29 thoughts on “LABEL vs Fast Fashion

  1. Another option, instead of shopping online, would be to learn how to make your own clothes, something people also did in the past. You’re totally correct in your critique of fast fashion. It is not good for the planet. Sadly, the same argument you make about fast fashion can be made about buying things from etsy or from any other small-time crafter. The absolutely best we can all do for the environment is to transform the materials we already have into clothing. That means re-purposing ruined clothing by combining fabric scraps, and so on. Buying on etsy from a home crafter will absolutely not save the world. I wish it was that easy. It’s definitely better than buying fast fashion and throwing it away, though! That point you’ve made is spot on!

    Liked by 3 people

  2. I do believe there’s certain rising awareness of the waste Fast Fashion is causing. I hope we start looking more to Tailors and Dressmakers instead of large cheap clothing companies.

    Liked by 1 person

  3. This topic is dear to my heart, I am a dressmaker the difficulty now is finding fabric. The Uk used to have a very prosperous rag trade, now there is little or no manufacturing. Fabric then has to be imported and getting hold of the stuff is hard enough let alone more ethical resources.
    I am shocked at the pictures you show, we rarely get informed about the impact of this has on communities elsewhere. I rarely buy new clothes preferring instead to buy in charity shops if I need to.
    Its good that things are beginning to change – let’s hope it isn’t too late.

    Liked by 3 people

  4. Oh wow, I’m so glad that I found a blog post about this topic. As you said, a LOT of people are just not aware of the fact that buying clothes without thinking about it is really not good for our dear planet. Another thing is the poor designers which come up with this amazing idea, and then a fast fashion brand just make a more or less ‘perfect’ copy. Like it really shouldn’t be working like that. Great post! 🙂

    Liked by 1 person

  5. I very much hope you are right. A big issue is that for the average person it is so much cheaper to buy clothes than to buy the materials to make them yourself, let alone to sell them for any kind of profit (unless you can create a high profile business brand) I hope we will see a switch soon to valuing and supporting ethically sourced materials and smaller makers and designer.

    Liked by 1 person

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